Digital Marketing & Online Recruitment Solutions for International Education

About Lastarria Media

Lastarria Media is a team of consultants, web content and SEO specialists, and graphic and web designers who specialize in digital media and marketing solutions for the international education sector. Our qualified team includes members who have worked in international education and therefore understand the intricacies of the market, client needs, and agent relations.

Lastarria Media provides web design, development, and management for schools that currently (or plan to) cater to the international student market. With Lastarria Media, schools receive the digital media and marketing necessary to reach a broader international audience while maintaining the school’s unique voice and individual brand.

Why Lastarria Media?

At Lastarria Media, we are a bit obsessed with and keenly focused
on telling your story to targeted international audiences.


  • Web: design, management, development
  • International SEO (on and off site)
  • Graphic Design/Brand Identity
  • Copywriting (SEO, Blogs)
  • Print Management & Brokerage
  • Graphic Design
  • Custom Powerpoint
  • Online Admissions Database Design
  • Video production/editing/VSEO
  • Consulting (on and off-site)

Custom professional services for the highly specialized needs
of universities and government agencies.

Michael Hoffman
Michael HoffmanManaging Partner
Creative Multimedia Director & International SEO Specialist, Michael brings 19 years of marketing, IT, and digital media experience exclusively within the international education sector. A former ESL teacher and Director of Marketing for one of the U.S.’s largest university ESL programs, Michael holds a BBA in Business Administration from the University of Kentucky, a Certification in Web Development through UCSD, and a Certification in Wine Marketing & Viticulture from Santa Rosa Junior College. He enjoys red clay courts, grassy Sauvignon Blancs, ceviche, and urban hikes. Michael avoids winter by splitting his time between Chile, Florida, and California.
Amanda Jones
Amanda JonesManaging Partner
Writer/grammarian Amanda Jones has a decade of experience teaching ESL/EFL to collegiate-level international students and providing SEO-optimized content for language institutions. A native of California, Amanda has also lived in Argentina and now divides her time between San Diego and Spain. She enjoys traveling and yoga, and runs NamaSTAY ACTIVE, which organizes donation-based yoga classes to raise funds for charities. She is a graduate of UC Davis (BA, English) and the Autonomous University of Barcelona (MA, English) and is currently a PhD candidate with a dissertation in English Literature and Postcolonial Studies.
Jason Clemens
Jason ClemensSenior Developer & Designer
Web design expert Jason Clemens​ has 22 years experience as web designer (12 of these years as a UX professional​). He graduated from Everett College in Washington with a degree in Fine Arts then completed his Graphic Arts education at the University of California, San Diego. Thanks to his time studying cultural differences in interface design abroad in Tokyo​, Jason brings a multicultural design approach to Lastarria Media. Jason is also a licensed private pilot and in his free time enjoys shooting aerial photography. A San Diego native, Jason now resides in Frisco, Texas.
Claudia Reinert
Claudia ReinertSenior Designer
A Mexico City native, Claudia ​received a BA in Graphic Design from SDSU and a Master’s in Communication Design from Pratt Institute, New York. Claudia is a member of AIGA and continues professional development with design conferences, such as the “Y” Design Conference and Adobe MAX. Claudia’s nearly 20 years of experience in graphic design has focused on branding and design for corporate and educational sectors, including community colleges, private schools and government agencies. Claudia enjoys gardening and cooking and recently provided her services pro-bono for Voices for Children, a non-profit helping foster children. She resides in San Diego.